BACKSTAGES
When Flair launched last October, the collection included 10 bodysuits with male names. Why? Since our bodysuits are designed for women, we thought giving them guys' names would be nice. What could be better than old French names like Marcel, which you loved, Virgile or Ernest.
So not great science, just a way of telling you a little bit of our story since, as a reminder, Flair are 100% made in France products!
For this 2nd collection, we wanted, this time, to honor these French women who have flair!
It was during the photoshoot with Sev and Dorcas, our 2 Flair women, that we thought of 10 women who have flair and style! It seems that the Marseille sun and the cannebière inspired us…
BODY BRIGITTE
The headband in the hair, bohemian chic style, effortlessly sexy, immediately made us think of BB!
We couldn't put our French women in the spotlight in a collection without her... And then, we also love animals :)
BODY CAROLE
During the Carole body shoot on the old port, Sev exclaims “she looks like Carole Bouquet arriving at the Deauville festival”.
We were pretty much in agreement. So we called her Carole and it suits her quite well ;)
BODY MARCELLE
After a quick look at Wikipedia, we could tell you that a Marcelle was one of the first French women to have managed to hold political office. Marcelle is clever, but we clearly had no idea!
The real reason is that it's the little sister of one of our flagship models from our first collection: Marcel, in pastel colors and ¾ sleeves. So we're breaking the rule a bit for this one, but since we're the ones who make them...
BODY ISABELLE
Its gathered half-mock neck gives it an elegant look without fuss and, above all, with complete discretion.
This immediately made us think of Isabelle Huppert, the discreet one who has more than 120 films to her name, 2 Césars for best actress, Officer of the National Order of Merit and Officer of the Legion of Honor. Yes, just that and, in all likelihood, you didn't know it! That's Isabelle ;)
BODY AUDREY
One of our favorite movies, the one we watch 12 times on rainy winter Sundays glued to the couch, is Breakfast at Tiffany's... The elegance, the joy of living, the freedom and the naivety of Holly, wonderfully embodied by Audrey Hepburn, fascinates us!
The famous dress she wears in the legendary scene... We can't get over her back!
So we paid tribute to her with this bodysuit ... So yes, she's not Frenchy but she could be. And then the rules, once again, we're the ones who write them :)
BODY JANE
Sailor shirt + Jane = Jane Birkin of course!
The most French of the British has truly become a French icon through her elegance and attitude... The honour is paid to her with a sailor fabric, as French as you want, and American armholes to pay homage to her Anglo-Saxon side!
BODY JEANNE
“ In red and black, I will exile my fear; I will go higher than these mountains of pain, In red and black, I will display my heart; In exchange for a truce of sweetness”
said Jeanne Mas.
Well, we won't explain it to you any longer, the parallel here is quite clear.
So, if you want to exile your fears, go above the mountains of pain and show your heart, you know what you have to do...
BODY EMMANUELLE
The clue is in this photo:
You don't see it? Does the Emmanuelle armchair mean nothing to you? Hint: it was named after a film. Don't worry, it's not related. It's just that we shot our body on this famous armchair, the star of our decor today!
BODY MARGAUX
When Margaux Tardits, a Parisian wedding dress designer, approached us for a collaboration, we immediately said YES. Her creations, full of freedom and elegance, spoke to us.
Together, we imagined a civil wedding outfit composed of a high-waisted skirt with large pleats and a 100% cotton bodysuit, slightly low-cut in the front and bare back because it's still the big day! The result is here:
SIMONE SHORTS
"A free woman is the exact opposite of a frivolous woman"
said Simone de Beauvoir.
Dear Simone, know that at Flair, we are in complete agreement. So we have imagined high-waisted shorts that go perfectly with our bodysuits and free your legs!
The idea was to offer you a complementary product to bodysuits, which we like to wear in summer both during the day and in the evening.
In conclusion, we especially want to tell you that Flair is above all a state of mind and clothes in which we can (finally) be free to move...
SEE THE WHOLE NEW COLLECTION >
See you soon in a bodysuit… and shorts!
Clemency.